online marketing strategy
Are you using online marketing to the full advantage? There are many potential clients and customers actively searching for your exact service or product online through search engines and social media platforms. It is important that you are visible when they are looking for you to make sure you take up the market share. You need to ensure you have a well-planned online marketing strategy to make sure you provide the best experience to help them choose you over your competitor.
MARKETING TOOLS
There are a lot of different online marketing tools and techniques that you can use. We can help make sure that you are using the correct ones and that you are not missing on any opportunities.
FULL ANALYSIS
Polkadot Digital will sit with your marketing team and do a full analysis on your current online marketing efforts, to ensure that you are have a well-defined strategy.
Business Strategy
Speak to our in-house business developer to help you get your small business and online business strategy optimised.
ONLINE BUSINESS ANALYSIS:
Social Media analysis
Customer/ Client user experience
Market exposure
Google ranking analysis
Identifying your online target market
ONLINE SUPPLY CHAIN/DISTRIBUTION STRATEGIES:
Supply chain development and refining
Partner and supplier sourcing
DIGITAL MARKETING STRATEGIES AND TOOLS
Analysis of current online tools
Recommendations and implementation strategies
ESTABLISHING ONLINE VALUE OFFERING:
Understand market offering and focus
Identify and describe unique “ pull card”
EFFECTIVE ONLINE COMMUNICATION
Current channel analysis
Recommendations and implementation strategies
CUSTOMER COMMUNICATION AND SUPPORT
Effective customer support development
ONLINE PRODUCT/SERVICE EFFICIENCY DEVELOPMENT
Product development
Service development
ONLINE VISION, MISSION, VALUES:
Align with current Vision, Mission
Differentiate online and offline Mission, Vision
B2B AND DIRECT TO MARKET STRATEGY DEVELOPMENT
Identifying different market strategies
Scouting, testing and scaling of products and services
CLIENT SATISFACTION ANALYSIS AND DEVELOPMENT
Current process analysis
Client satisfaction development
INTEGRATION OF ONLINE INTO EXISTING BUSINESS:
Effective integration of current business strategies for online
ONLINE STRATEGIC DEVELOPMENT CLARIFICATION:
Outlining and implementing online strategy
Competitor analysis
Market approach feasibility
GET IN TOUCH WITH US!
It’s time to start getting noticed online and generating new leads. For a full online marketing solution, speak to the digital marketing specialists!